You're about to do something most founders never do. 

 Stop waiting to be discovered and start showing up as the version of yourself that makes discovery inevitable.

Over the next six months you will:

• Do the identity and authority work that most PR programmes skip entirely, so that when a journalist finds you, she finds someone worth writing about

• Get forensically clear on your story, your hooks and your pitchable angles, so that your pitch gets opened, read and responded to rather than deleted

• Pitch yourself to the press and podcasts with the kind of confidence that comes from genuinely knowing what you stand for, not performing it

• Build a media presence that compounds, so that one feature leads to a podcast invitation, which leads to a speaking opportunity, which leads to a client who has been watching you for months and is finally ready to say yes

• Become the name that arrives in rooms before you do, so that the right people find you, trust you and choose you before a single conversation has been had